Burton

The Fascinating History of Snowboarding: From Sherman Poppen to Jake Burton Carpenter

In the 60s, Sherman Poppen revolutionized winter sports by creating the first snurfer, a board made of two skis glued together with a rope, for his stand-up sledding daughter. This innovation marked the start of a major evolution in the world of snowboarding.

The Emergence of Snowboarding Thanks to Jake Burton Carpenter in the 70s

Snurfing competitions multiplied, and in the 70s, Jake Burton Carpenter introduced an improved version at an event, adding a foot attachment. Thus was born the modern snowboard, marking a new era in winter sports.

The Rise of Burton: Pioneer and Innovator

In 1977, Jake Burton Carpenter founded his own brand, Burton, further revolutionizing snowboarding. The first snowboard model was made of wood, but the ban on snowboarding at American ski resorts prompted Jake to prove his legitimacy. In 1982, the Suicide Six resort in Vermont finally accepted snowboarding, propelling Burton to pioneering status.

Burton's Performer: The Metal Edge Revolution

To compensate for the lack of grip, Burton created the "Performer" with metal edges, marking the moment when snowboarding was recognized as a legitimate sport. The brand also became a forerunner in environmental commitment, using recycled and organic materials and Bluesign textiles.

Burton's Environmental Commitment

Burton not only innovates in snowboarding, but is also committed to respecting the environment. Its products are made from recycled and organic materials, while its Bluesign textile guarantees the absence of hazardous products, pollution and wasted water.

A Complete Selection of Burton Products at HawaiiSurf

At HawaiiSurf, we offer a wide range of Burton products at the best prices: boards, bindings, covers, clothing and snow accessories. Burton also offers urban apparel and snowboard boots (with socks). So don't wait any longer and order your set up!