Santa Cruz: skateboarding and streetwear
Santa Cruz is a legendary brand in the world of skateboarding. Founded in the 1970s in Santa Cruz, California, the brand gained popularity thanks to explosive designs and a now legendary logo, the famous blue "Screaming Hand". Behind this logo is the prolific artist Jim Phillips. Created in 1985, this hand represents the most powerful tool for an artist. Jim philipps wanted to pay homage to him and reveal all the force of it by adding a mouth screaming his emotions to him. It was once this hand was drawn that Jim Phillips thought he could make a pretty cool logo. He had a fine nose since today we no longer dissociate this screaming hand from the skate brand Santa cruz. Having become a true emblem of skaters, it has greatly contributed to the success of the Santa Cruz Skateboards brand.
Also the brand continues to seduce skateboarders, with a range of skateboards ranging from US boards to vintage Santa Cruz cruisers through series of themed boards such as the Santa Cruz Marvel series and the Santa Cruz Star Wars series. It is also developing a range of Santa Cruz clothing aimed at skaters and addicted to fashion with Santa Cruz T shirts, socks and sweatshirts featuring the Santa Cruz logo.
69 products founded